14-12-2021

CREATE FREELY WITH THE NEW NIKKOR Z 28-75MM f/2.8

Amsterdam, The Netherlands, 14th December 2021: Today, Nikon adds a new full-frame standard zoom lens to the Nikon Z family. The NIKKOR Z 28-75mm f/2.8 boasts a versatile wide-angle to telephoto zoom range, a fast constant aperture, and sharp focusing. Street scenes to landscapes to portraits, it’s a great walkaround lens for Nikon Z users who want to up their creative game.

With its lightweight build and sharp optics, the NIKKOR Z 28-75mm f/2.8 lets people capture superb images of everything that inspires them. The versatile zoom range covers a number of classic focal lengths, while the f/2.8 constant aperture allows more freedom to try out new ideas: users can easily capture the mood of dimly lit situations or explore the creative potential of shallow depth of field. They can also shoot with faster shutter speeds in available light and freeze motion without sacrificing brightness.

The NIKKOR Z 28-75mm f/2.8 focuses quickly and sharply, even when shooting up close to a subject, and it renders beautiful bokeh that lets users take their portraiture to the next level. This full-frame Z lens is also well-suited to video: the zoom range can cover wide establishing shots and medium shots, and focus breathing is suppressed.

Zurab Kiknadze, Product Manager, Nikon Europe says: “Lenses with a maximum aperture of f/2.8 have traditionally been developed for professionals, but the optical advantages of the Z mount mean we can offer the NIKKOR Z 28-75mm f/2.8 at a more affordable price. We’re excited to see even more photographers take their skills to the next level as they take advantage of the artistic possibilities that a fast constant aperture lens like this can offer.”

Summary of key features: NIKKOR Z 28-75mm f/2.8

Standard zoom range: fit in more of the scene at 28 mm. Nail compelling portraits at 75 mm.
f/2.8 maximum aperture: the fast, constant aperture allows consistent exposure across the zoom range and clear shots in low light. Users can also shoot with faster shutter speeds in natural light.
Beautiful bokeh: the large Z mount and f/2.8 rounded 9-blade aperture enable incredibly soft, natural-looking bokeh.
Superb up close: minimum focus distance is just 0.19 m at 28 mm, and 0.39 m at 75 mm.
Fast, confident focus: focusing is smooth, silent, and tack sharp—even when shooting at close range.
Great-looking video: focus breathing is suppressed so focus can be adjusted without affecting the shot’s angle of view. Smooth aperture control enables beautifully natural-looking shifts in brightness.
Intuitive control: the smooth click-less control ring can be used for precise manual focusing or to adjust aperture, ISO, or exposure compensation.
Dust and drip resistant: the NIKKOR Z 28-75mm f/2.8 is dust- and drip-resistant¹, with a coating that makes the lens easy to clean.


¹ The lens is not guaranteed to be dust- and drip-resistant in all situations and under all conditions.

About Nikon

Nikon is a world-leading provider of imaging products and services. Its innovative optics technology—from consumer to professional cameras, lenses to system accessories—is powered by over 100 years of experience. The brand is globally recognised for setting new standards in design and performance, with Nikon’s revolutionary Z series mirrorless cameras and NIKKOR Z lenses representing a new dimension of optical performance.

Nikon is committed to leading imaging culture and enables some of the world’s best visual artists to reach their creative potential through visual storytelling. Its award-winning equipment empowers photographers and videographers to realise their creative vision at the highest level.

As a trusted visionary partner, it unites all levels of content creators through its engaged community, unrivalled technical expertise and access to educational resources, via initiatives such as The Nikon School.